Shop Rapala, legendary lures and fishing tools. Rapala fishing lures, fillet knives, pliers, scales, and tools are trusted by anglers around the world, the iconic brand whose lures have caught fish for generations and whose tools handle the catch. Iconic lures and quality fishing tools Rapala is one of the most famous names in fishing, built on lures that catch fish around the world. The line covers Rapala's legendary minnow and crankbait lures and many other styles, along with fillet knives known for sharp, quality blades, pliers and tools, fishing scales, line, and accessories. The original Rapala balsa minnow set the standard with its lifelike swimming action, and the brand has grown into a full lineup that anglers trust for...
X-Rap® Long Cast 4-3/4" - Purple MackerelDesigned for extreme casting distances in the most demanding conditions, the X-Rap® Long-Cast is built heavy and tough to target large, aggressive...
Sarda™ 22 - Silver Blue MackerelBuilt from stainless steel, one-piece construction with a reinforced body and internal rib design for strength, Sarda™ doesn’t fear the meanest predators in...
Sarda™ 22 - Purple MackerelBuilt from stainless steel, one-piece construction with a reinforced body and internal rib design for strength, Sarda™ doesn’t fear the meanest predators in the...
Sarda™ 22 - Flying FishBuilt from stainless steel, one-piece construction with a reinforced body and internal rib design for strength, Sarda™ doesn’t fear the meanest predators in the...
CountDown® Magnum® Elite 185 - 7" - Armored Purple MackerelBuilt upon the legendary durability and world-record producing classic Rapala "Wounded-Minnow" action of the Magnum®, the CountDown® Magnum® Elite...
CountDown® Magnum® Elite 185 - 7" - Armored Flying Fish UVBuilt upon the legendary durability and world-record producing classic Rapala "Wounded-Minnow" action of the Magnum®, the CountDown® Magnum®...
CountDown® Magnum® Elite 145 - 5-3/4" - Armored Silver MackerelBuilt upon the legendary durability and world-record producing classic Rapala "Wounded-Minnow" action of the Magnum®, the CountDown® Magnum® Elite...
CountDown® Magnum® Elite 145 - 5-3/4" - Armored Purple MackerelBuilt upon the legendary durability and world-record producing classic Rapala "Wounded-Minnow" action of the Magnum®, the CountDown® Magnum® Elite...
CountDown® Magnum® Elite 145 - 5-3/4" - Armored Flying Fish UVBuilt upon the legendary durability and world-record producing classic Rapala "Wounded-Minnow" action of the Magnum®, the CountDown® Magnum®...
Husky Magnum 25 - 6-1/4" - Silver Blue MackerelThis heavy-duty, high-speed trolling lure is built for battling large predators. Translucent body, internal scale pattern, flash foil, and distinct...
Husky Magnum 25 - 6-1/4" - Purple MackerelThis heavy-duty, high-speed trolling lure is built for battling large predators. Translucent body, internal scale pattern, flash foil, and distinct high-frequency...
Husky Magnum 25 - 6-1/4" - Hot Pink UVThis heavy-duty, high-speed trolling lure is built for battling large predators. Translucent body, internal scale pattern, flash foil, and distinct...
Husky Magnum 25 - 6-1/4" - Blue SardineThis heavy-duty, high-speed trolling lure is built for battling large predators. Translucent body, internal scale pattern, flash foil, and distinct high-frequency...
X-Rap® Saltwater 3-1/8" - Silver Blue MackerelSuspending X-Rap® saltwater lures are designed to be cast or trolled and display the X-Rap attitude these baits are known for. Built...
Smarthub® Magnetic Tool Holder - 2-SlotRapala SmartHub accessories simply slide over the top of the SmartHub connector and securely click in, giving you endless options to effortlessly interchange...
Stealth FXF Fillet Knife - 8" - FlexibleWith more guts than any other fish fillet knife, Rapala’s knives are the ones that taught the world how to fillet....
Stealth FXF Fillet Knife - 10" - Medium FlexWith more guts than any other fish fillet knife, Rapala’s knives are the ones that taught the world how to...
20lb High Vis Digital ScaleWhether you’re fishing against a buddy or need a reliable scale to document trophy fish, the Rapala 20lb High Vis Digital Scale was engineered...
X-Rap® Magnum® 40 - HD SquidX-Rap® Magnums® run perfect right out of the box, no wasted time tuning. The massive diving-lip takes the X-Rap® Magnums deep... unassisted. Nothing...
X-Rap® Magnum® 40 - HD Flying FishX-Rap® Magnums® run perfect right out of the box, no wasted time tuning. The massive diving-lip takes the X-Rap® Magnums deep... unassisted....
X-Rap® Magnum® 30 - HD SquidX-Rap® Magnums® run perfect right out of the box, no wasted time tuning. The massive diving-lip takes the X-Rap® Magnums deep... unassisted. Nothing...
X-Rap® Magnum® 30 - HD Flying FishX-Rap® Magnums® run perfect right out of the box, no wasted time tuning. The massive diving-lip takes the X-Rap® Magnums deep... unassisted....
X-Rap® Magnum® 20 - HD Flying FishX-Rap® Magnums® run perfect right out of the box, no wasted time tuning. The massive diving-lip takes the X-Rap® Magnums deep... unassisted....
X-Rap® Magnum® 15 - HD Flying FishX-Rap® Magnum® runs perfectly right out of the box, with no wasted time tuning. The massive diving-lip takes the X-Rap® Magnums deep......
Shop Rapala, legendary lures and fishing tools. Rapala fishing lures, fillet knives, pliers, scales, and tools are trusted by anglers around the world, the iconic brand whose lures have caught fish for generations and whose tools handle the catch.
Rapala is one of the most famous names in fishing, built on lures that catch fish around the world. The line covers Rapala's legendary minnow and crankbait lures and many other styles, along with fillet knives known for sharp, quality blades, pliers and tools, fishing scales, line, and accessories. The original Rapala balsa minnow set the standard with its lifelike swimming action, and the brand has grown into a full lineup that anglers trust for catching fish and handling the catch. For anglers of every level, Rapala offers proven lures and quality tools that have earned their iconic reputation on the water across fresh and salt water alike.
Choosing the right gear comes down to your fishing. For lures, match the type, size, and color to your target species, the water, and how you fish, since different lures suit different presentations and conditions. A natural finish suits clear water and bright finishes help in stained water or low light. For tools, choose a fillet knife sized for your fish, pliers for hook removal and rigging, and a scale to weigh the catch. Review the product details to fit your fishing. With Rapala lures and tools, you fish with iconic, proven gear.
Rapala is famous for its lures, especially the original balsa minnow whose lifelike swimming action set the standard and has caught fish worldwide for generations. The brand also makes quality fillet knives, pliers, scales, and fishing tools trusted by anglers everywhere.
Match the lure type, size, and color to your target species, the water, and how you fish, since different lures suit different presentations. Natural finishes suit clear water and bright finishes help in stained water or low light. Carry a range to adjust to conditions.
Beyond lures, Rapala makes fillet knives known for sharp blades, pliers for hook removal and rigging, fishing scales, line, and accessories. Choose a fillet knife sized for your fish and the tools that suit how you fish and handle the catch.
