Shop Berkley, fishing-proven line, baits, and tackle. Berkley Trilene line, PowerBait and Gulp soft baits, hard lures, and tackle are developed and tested to catch more fish, trusted by anglers everywhere for gear that performs on the water. Fishing-proven gear that catches Berkley has built its reputation on fishing line and baits developed and tested to catch more fish. The line covers fishing line, including the trusted Trilene monofilament and a range of fluorocarbon and braid, scented soft baits like PowerBait and Gulp that draw and hold fish, hard lures, and terminal tackle. Backed by Berkley's research and testing, this gear is engineered to perform, whether it is line you can trust, scent that triggers bites, or lures designed to...
Gulp! 6" Grub - Fire TigerThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation...
Gulp! 6" Grub - SardineThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in...
Gulp! 6" Grub - Red Belly ShrimpThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next...
Gulp! 6" Grub - Orange TigerThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation...
Gulp! 6" Grub - Orange Belly ShrimpThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next...
Gulp! 6" Grub - MackerelThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in...
Gulp! 6" Grub - Clear Red FleckThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next...
Gulp! 6" Grub - CamoThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in...
Gulp! 6" Grub - Salmon RedThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation...
Gulp! 6" Grub - Grub WhiteThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation...
Gulp! 6" Grub - White GlowThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation...
Gulp! 6" Grub - New PennyThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation...
Gulp! 6" Grub - Pink ShineThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation...
Gulp! 6" Grub - Nuclear ChickenThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation...
Gulp! 6" Grub - ChartreuseThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in...
Shop Berkley, fishing-proven line, baits, and tackle. Berkley Trilene line, PowerBait and Gulp soft baits, hard lures, and tackle are developed and tested to catch more fish, trusted by anglers everywhere for gear that performs on the water.
Berkley has built its reputation on fishing line and baits developed and tested to catch more fish. The line covers fishing line, including the trusted Trilene monofilament and a range of fluorocarbon and braid, scented soft baits like PowerBait and Gulp that draw and hold fish, hard lures, and terminal tackle. Backed by Berkley's research and testing, this gear is engineered to perform, whether it is line you can trust, scent that triggers bites, or lures designed to catch. For anglers from beginners to pros, Berkley offers a deep, dependable lineup of fishing-proven products that help you catch more fish.
Choosing the right gear comes down to your fishing. For line, match the type, monofilament for value and stretch, fluorocarbon for invisibility and abrasion resistance, or braid for strength and sensitivity, and the pound test to your target and gear. For baits, choose scented soft baits, hard lures, or live-bait alternatives suited to your species and conditions, and match color to the water. Pick terminal tackle sized to your line and target. Review the product details for the specs that fit your fishing. With Berkley gear, you fish with proven line, baits, and tackle.
Match the line type to your fishing. Monofilament like Trilene offers value and stretch, fluorocarbon is nearly invisible and abrasion-resistant, and braid is strong and sensitive with no stretch. Choose the pound test for your target species and gear.
PowerBait and Gulp are Berkley's scented soft baits, infused with scent and flavor to attract fish and encourage them to hold on longer. They are popular alternatives to live bait for many species. Choose the style and color suited to your fish and water.
Match bait color to the water and conditions. Natural colors work in clear water and bright light, while brighter or darker colors can help in stained water or low light. Carrying a range lets you adjust to what the fish want on a given day.
